Brand Story
Empowering dental professionals worldwide. For dentists’ excellence, since 2005.
Who We Are
Founded in 2005, ROSON is a leading dental equipment manufacturer based in Foshan, China. With a 10,000+ m² facility, we specialize in designing, developing, and producing high-quality dental units, air compressors, curing lights, and other dental equipment. Our commitment to excellence is reflected in our ISO9001, EN ISO13485, and CE certifications. Serving 100+ countries worldwide, ROSON has grown into one of China’s most influential medical device companies. Our mission, “For Dentists’ Excellence,” drives us to innovate continuously, ensuring top-notch products and services for dental professionals globally.
- ISO 9001, 13485, CE Certified
- Trusted by Professionals
- 19 Years Focus on Dental Units
0
+
㎡
Lean Factory
0
+
Countries
0
K
+
Happy Clients
0
+
Units Monthly Output
Why Dentists Trust ROSON: Our Unique Offerings
Global Reach, Local Understanding
Flexible Customization Capabilities
Dedicated R&D team for Continuous Innovation
One-Stop Solution for Dental Practices
Outstanding Value for Money
Exceptional After-Sales Support
100% Traceable Quality Control
Eco-Friendly Manufacturing
From Local Roots to Global Reach: ROSON's Growth Story
Born from a Vision (2005-2006)
In 2005, ROSON emerged in Foshan, China, with a clear vision: to revolutionize dental care through innovative, high-quality equipment. Our founder, Mr. Chen Shi, saw an opportunity to make premium dental chairs more accessible to practitioners worldwide. Within a year, we achieved ISO9001, EN ISO13485, and CE certifications, setting the stage for our global journey.
1
Early Breakthroughs (2008-2009)
The launch of our N-series dental chairs in 2008 marked our first major success. These chairs quickly gained popularity, amassing nearly 130,000 users globally. By 2009, we had established ourselves as a one-stop solution provider for dental practices.
2
Expansion and Recognition (2010-2014)
2010 saw us expand our facilities from 2,000 to 10,000 square meters, significantly boosting our production capacity. During this period, we earned several prestigious titles, including the presidency of the Foshan Dental Equipment Association and recognition as a National High-Tech Enterprise.
3
Innovation and Diversification (2015-2019)
We introduced our children’s dental chairs in 2015, broadening our product range. The launch of our S-series in 2018 opened a new chapter for ROSON, showcasing our commitment to continuous innovation. By 2019, we had attracted top technical talent and implemented advanced production management systems.
4
Global Excellence (2020-Present)
Recent years have seen ROSON reach new heights. We’ve upgraded our production lines, refreshed our brand image, and consistently increased our sales volume. In 2021, we surpassed 8,000 dental chair sales annually. Our appearance on CCTV in 2023 and our re-election as the president of the industry association underscore our leading position in the market.
5
Looking to the Future...
Today, ROSON serves dental professionals in over 100 countries, with more than 100,000 satisfied users worldwide. Our journey from a local startup to a global leader in dental equipment is a testament to our unwavering commitment to quality, innovation, and customer satisfaction.
As we look to the future, we remain dedicated to our mission: empowering dentists worldwide with cutting-edge, reliable equipment. The ROSON story continues, and we invite you to be part of our ongoing journey toward excellence in dental care.
6
Chen Shi
- Founder and Chairman -
Chen Shi is the visionary founder who has steered ROSON’s success since 2005. With over 30 years of experience in international trade and manufacturing, his leadership has been pivotal in ROSON’s growth.
Key contributions:
- Transformed ROSON from a local startup to a global leader in dental equipment
- Established ROSON's reputation for quality and innovation
- Expanded the company's reach to over 100 countries, serving 100,000+ users
- Guided ROSON to numerous industry accolades
Chen Shi’s philosophy of “Care for the motherland, embrace the world” has shaped ROSON’s mission to contribute to oral health globally. His entrepreneurial spirit and foresight continue to drive the company’s commitment to excellence and innovation in dental care solutions.
George Chen
- General Manager -
George Chen, son of founder Chen Shi, brings a modern management approach to ROSON. With a strong academic background and 13 years of cross-industry experience, George has been instrumental in ROSON’s recent growth and innovations.
Key contributions:
- Implementing advanced production technologies and digital management systems
- Expanding ROSON's global market presence
- Fostering a culture of innovation and continuous improvement
- Driving the company's digital transformation initiatives
Since joining in 2020, George has risen to the role of General Manager. His vision focuses on creating value for customers, promoting sustainable practices, and positioning ROSON as a leader in the evolving dental industry. George’s leadership is crucial in shaping ROSON’s future in the digital age of dentistry.
ROSON's Mission & Vision
Our Mission
We aim to create value for our users and establish win-win partnerships with our customers. Our goal is to be a loved employer and an esteemed name in the dental industry.
Our Vision
Aiming to be China’s premier dental brand, we are dedicated to enhancing oral health for all humanity. Our vision focuses on empowering dentists to achieve greater excellence.
